First, we have PETA ads with naked celebrities. It seems like showing skin can attract a little more attention. Victoria Beckham posed naked for a good cause to raise awareness on skin cancer campaign for designer, Marc Jacobs.
The charity T-shirt goes on sale to warn the good people about the danger of excessive exposure to sun. I absolutely support this campaign! I wear sunscreen all the time - the highest protection that I could find SPF 55, you name it. One for the body. One for the face. The sun over here in Singapore is really harsh, and you don’t wanna risk it for skin cancer.
Besides, Victoria also got her hubby to wear the T-shirt to add a lil’ more buzz to the entire campaign. Hmm, V-day gift ideas - make a T-shirt of naked you for your loved ones?
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