It is unusual for me to wake up early on Saturday but today is not an ordinary weekend. NIGO, founder of A Bathing Ape launched the highly anticipatedÂ Sanrio Baby Milo Store 2010 in Singapore at 11am today. Hello Kitty and Baby Milo made a special appearance at the BAPE store – in fact, they flew all the way from Japan! The queue started to form long before I arrive – lucky for me, I got first dips into the collection. I already knew what I want but of course, I was tempted to get more! By noon, almost everything was sold out - WOW! Everyone was only entitled to purchase two items. Judging by the success of the Sanrio Baby Milo Store 2010, I bet the Dr. Martens x Sanrio boots will sell like out cakes on 1st September. Mark my words.
The Sanrio Baby Milo Store 2010 at Mandarin Gallery.
Japanese are never late. Arrived on the dot, NIGO with Hello Kitty and Baby Milo.
Hello Kitty showing the goodies before they were sold out!
More, more goodies!
The sneakers sold out pretty quickly too.
Baby Milo showing a pair of Sanrio x Baby Milo jeans.
I was tempted to get the watch. Really tempted. And the makeup pouch!
Hello Kitty & Baby Milo again – can’t get enough of ‘em!
NIGO autographing my tote bag.
Me and NIGO.
They don’t call Hello Kitty the “world’s most famous cat” for nothing.